• The Short Story

    My name is Emily Rivas and I'm a data-driven Toronto-based editor, writer, producer and content marketing specialist with a love for storytelling. I graduated from Ryerson's journalism program and am currently working as a branded content editor at Rogers Media.

  • Skills

    Languages

    Fluent in English and Spanish, working proficiency French

    Programs and digital skills

    WordPress, Adobe Premiere Pro, Adobe Audition, InCopy, Photoshop, HTML5, CSS, Chartbeat, Buzzsumo, CheetahMail, Adobe Analytics, Google Adwords, Moz, various social media platforms

  • Experience

    Branded Content, Rogers Media Inc.

    Editor, Branded Content – July 2017- present

    • Editing and writing for print and web

    • Producing sponsored videos, photo shoots, and social-first content

    • Ideating, pitching and costing out content based on incoming request for proposals

    • Liaising with PR, agency and sales contacts

    • Managing a roster of freelance content creators

    • Executing programs: posting to brands’ social channels; writing and editing newsletters, e-blasts, Google Native Ads; ensuring all promises are met on the campaign and all ads are functioning

    • Budgeting projects and creating workback schedules

    • Assigning project-based work to assistant editor

    Today's Parent Magazine

    Viral editor – January 2017-July 2017; previously: Assistant editor, May 2015- December 2016
    • Editing and writing for print and web
    • Producing both original series and explainer videos
    • Keeping on top of trends and deciding what our team should cover online
    • Packaging content from the print issue for web with SEO-friendly practices and multimedia
    • Liaising with PR contacts and freelance writers
    • Curating and writing the daily newsletter
    • Web analytics (Omniture, CheetahMail, Buzzsumo, Chartbeat)
    • Assisting in maintenance of Pinterest and Twitter
    • Training interns

    THIS Magazine

    Arts and Ideas co-editor – December 2016-Present
    • Pitching, assigning and editing arts stories
    • Brainstorming ideas for issues alongside the editor-in-chief and other section editors

    Freelance writer and editor

    Self-employed – September 2015-present
    • Writing and editing content for both editorial and corporate clients.

    National Post

    Arts & Life intern – January 2015- February 2015
    • Writing features about arts, culture, lifestyle
    • Reporting on cultural happenings around Toronto
    • Reporting health stories based off recent studies
    • Interviewing subjects
    • Reporting breaking news in the beat
  • Additional information

    Volunteering

    Fact-checker at CJFE – March 2015
    • Fact-checking articles for the upcoming Review of Free Expression in Canada
     National Magazine Awards – June 2013
    • Organizing the guest list
    • Designing displays


    Education

    Ryerson University, Toronto, Ont.
    BA Journalism, class of 2015
    HackerYou, Toronto, Ont.
    Beginner and advanced web development, March-June 2017
  • Multimedia 

    Produced animated explainer video created for a Today's Parent and Medela partnership.

    Produced a doc-style video for a Today's Parent and First Response partnership.

    Produced YouTube-style video for Today's Parent and Costco sponsorship.

    Photography for the Ryersonian at World MasterCard Fashion Week 2015.
    World MasterCard Fashion Week 2015.
    World MasterCard Fashion Week 2015.
    World MasterCard Fashion Week 2015.
    World MasterCard Fashion Week 2015.
  • Contact me

    emilyjrivas@gmail.com

    647.215.6367
    @RivasEmily